Thursday, December 06, 2007

Christmas Cards...

The Art Of Sending Christmas Cards


A considerable amount of strategic planning is required to ensure that maximum effect is gained from sending Christmas cards. Timing, size and quality are of paramount importance.

Sending Christmas cards too early is not only ineffective but can be humiliating for the sender. It reveals one's position, discloses the size and quality of card, exposing oneself to the possibility of a devastating counter-attack. On the other hand, a very late Christmas card runs the risk of negating the recipient's ability to respond, and reduces one's total card count.

It is certainly better to be on the early rather than late side, for the get-in-quick Christmas card sets the pace and compels the opposition to reply. It is a brave opponent who will respond with less than an equal-to or better-than card.

The next thing to understand is the value of size in Christmas cards. Important people, or at least people who think they are important, send big and important looking Christmas cards. This makes the recipient feel small; which is precisely what is intended. This can be quite costly, but usually worth it.

There is also a place for very small and/or very cheap Christmas cards. They imply bad taste, poverty or disrespect to the recipient, and will guarantee deletion from their Christmas card list. These are particularly effective for terminating pointless long term Christmas card exchanges with people like the Fanshaws you met in Torremolinos in 1976, and can't even remember what they look like anymore - or was it Benidorm?

First-time Christmas cards sent on impulse to recently made friends should be avoided, for they can have devastating consequences; like those nice Watson people you met in Benidorm. Whilst it might be a nice surprise to get a lovely card in return, you might not be very pleased when they arrive at your front door on Boxing Day - or was it Torremolinos?

Copyright © 1998 William Connor


I thought that was fairly humorous, and true for the most part... Do you send Christmas cards? Do you get them? After you send your Christmas cards, do you then send them retroactively because you received one? We pretty much just take our address list from my family and my wife's family and send everyone a card whether we get one or not. We didn't used to even send cards, so it has actually been a rather recent thing we started doing... I'm the world's WORST about sending stuff out in the mail! (Sorry if anyone is or has been expecting something from me and has not yet received it! I'm sure if you are expecting something from me it is within close proximity waiting to be mailed... :)


Speaking of Christmas cards, we got our first one in the mail today! I LOVE Christmas cards that are handmade, creative, include photos, etc!! I think cards that actually took time to make mean the most! They are the only ones we actually keep. If I get a card in the mail that I just happened to see at the grocery store in a bin marked 33% off, with just a scrawled name on it, into the trash it goes, I'm not interested... But that's just me, but that is why my blog is titled Matthew's Opinion... It IS my opinion, if you don't like it, don't read it... :)

Our first Christmas card, in the Christmas card tree holder... I LOVE it btw!! The card that is... :)

8 comments:

Matthew said...

I haven't sent my cards out yet btw... :)

Petra said...

I like your setup in the photo there. Very nice. :)

I *try* to send cards each year, but if all I can manage is a cheap card with a name scrawled in it, I don't usually bother. I like to handmake the cards and include a family photo. I'm trying to get them done in time to send so ppl will receive them before Christmas.

I print out my address list of Andy's family, my family, and our friends and just send to all. I don't wait to see who sends me one first. I know people who do that though.

Joshua Goodling said...

lol - that was funny....but true.

I bought my Christmas cards a few weeks ago, but they're still sitting in their original box beside my desk because I haven't taken time to fill them out yet.

But, yes - I just pretty much send them to whoever happens to be on my list - not just to whomever I receive a card from.

Andrea said...

That's from me! (Or someone who had the same cards as me and sent them out on the same day as me....)

Tim said...

I try to send cards, but am not always successful at it :(. I have the lists made out now so am definitely sending them out next week which hopefully isn't too early nor too late but optimally timed for the recipient to enjoy the card for the Christmas season :P

WHO is marci? said...

:) happy holidays - I just filled out my cards, let's see if I can get them sent soon...

Petra said...

I started on another scrapbooking project yesterday instead of finishing my Christmas cards. Yeah... hopefully I'll get those done and sent soon?! :)

Matthew said...

LOL! Yeah, I'm STILL trying to finish that damn kitchen, although I did get my cards, I haven't made them yet, who knows?!?! :)